In this guide, we’ll break down everything you need to know—from Instagram Reels dimensions to Story ratios—so you can post with confidence and maximize your engagement.

Why Instagram Reels Size & Video Dimensions Matter

Using the right Instagram video size ensures your content shows up crystal clear and eye-catching. Whether you’re posting to Stories, Reels, or your main feed, optimized specs lead to:

Higher engagement (more likes, comments, shares)
Professional-looking content
Better visibility in Instagram’s algorithm
Seamless playback across all devices
Brand trust and consistency

Instagram Reel Size and Dimensions

Let’s start with Instagram Reels—the platform’s most dynamic video format and a top driver of engagement. If your Reels aren’t sized correctly, you risk awkward cropping, poor resolution, or lower reach. These are the specs you need to get it right:

Spec	Detail
Reels Resolution	1080 x 1920 pixels (vertical format)
Reels Aspect Ratio	9:16
Reels File Format	MP4 or MOV
Reels Max Length	Up to 3 minutes
Reels Orientation	Vertical (full-screen)

Reels Tips:

• Hook viewers in the first 3 seconds!
• Use vertical video and trending audio to maximize impact.
• Add captions and overlays to keep it engaging without sound.

Instagram Stories Size and Ratio

Instagram Stories may only last 24 hours, but they’re a powerful way to connect with your audience in real time. To make sure they show up sharp and scroll-stopping, use the correct Instagram Stories size and dimensions:

Spec	Detail
Stories Resolution	1080 x 1920 pixels
Stories Aspect Ratio	9:16
Stories Image Format	JPEG, PNG
Stories Video Format	MP4, MOV
Max Slide Length	15 seconds (longer videos are split automatically)

Stories Tips:

• Add interactive elements like polls, stickers, and links to boost engagement.
• Save valuable Stories to Highlights to extend their lifespan.
• Design with the safe zone in mind so nothing gets cut off.

Instagram Photo Post Sizes & Aspect Ratios

If you’re posting a static image or carousel, you still need to pay attention to size and orientation. Instagram supports multiple aspect ratios for photo posts, and using the wrong one can lead to poor cropping or quality loss. Here’s what to know:

Format	Dimensions	Aspect Ratio
Square	1080 x 1080 px	1:1
Landscape	1920 x 1080 px	1.91:1
Portrait	1080 x 1350 px	4:5

• Format: JPEG, PNG

• Pro Tip: Keep images at least 600 pixels wide and avoid over-compression.

• Max: 10 photos per post (carousel format)

Instagram Video Post Size & Format

When your video content goes beyond Stories or Reels, Instagram Video Posts offer more flexibility in both duration and dimensions. Here’s how to ensure they upload and display perfectly:

• Max Length: Up to 60 minutes per video post

• File Type: MP4, MOV

• Tip: Carousels allow multiple 1-minute videos, but each video must meet the specs.

Instagram Reel Size Specs Cheat Sheet

If you ever forget a dimension or format, this quick-reference table will keep your posts on point. Save it, bookmark it, or download the free guide below—this is your go-to for Instagram Reel size, Stories specs, and video post formats.

Final Tips for Posting Like a Pro

• Stick to the recommended Instagram Reels size and aspect ratios to avoid cropping or pixelation.
• Use vertical video (9:16) for Reels and Stories to fill the screen.
• Compress wisely: optimize file sizes without sacrificing quality.
• Stay updated—Instagram occasionally tweaks its specs with new features.
• Always preview content before publishing or scheduling.

Want to Automate Your Instagram Posts?

Now that you’re sizing your content perfectly, make sure you’re posting it at the right time—automatically. Tools like dlvr.it make it easy to schedule and share optimized Instagram Reels, Stories, and more across multiple platforms.

Continue Learning: How to Post on Instagram Like a Pro

Want to master the full platform?
How to Post to Instagram – The Ultimate Guide
This companion post covers when to post, how to format content, Instagram Reels vs. Stories, analytics tips, and more.

The post Instagram Reel Size and Dimensions: Perfect Specs Guide appeared first on dlvr.it | blog.

In this guide, we’ll walk you through it all — with an easy-to-follow breakdown of Instagram Story vs Reel, Instagram Reel vs Story, and how each compares to classic Posts.

Let’s dive in!

What is an Instagram Post?

Instagram Posts are the original content format on the platform. They show up in your grid, last forever (unless you delete them), and are perfect for crafting a consistent, beautiful, on-brand profile.

Format & Length:

Posts can be single photos, carousels (up to 10 images or videos), or longer-form videos up to 60 minutes.

Visibility:

They live on your profile and appear in your followers’ feeds — and they can also be discovered via the Explore page.

Engagement:

People can like, comment on, and share Posts. You can also tag users, products, and locations.

Best for:

• Big moments
• Educational content
• Product highlights
• Visual storytelling that fits your grid aesthetic

Quick recap: Instagram Posts are great for curated, lasting content—think weddings, launches, evergreen tutorials, and milestone moments.

Here’s an example of an Instagram post:

 

View this post on Instagram

 

A post shared by smitten kitchen (@smittenkitchen)

What is a Reel?

Now, let’s talk about Reels — one of Instagram’s most powerful tools for reaching new people.

If you’re all about trends, creativity, and viral potential, Reels are for you. These short, engaging videos are made to entertain, educate, or inspire — and they’re highly discoverable.

Format & Length

Reels are vertical videos (1080 x 1920) up to 3 minutes long. You can edit with clips, music, effects, and overlays.

Visibility

Reels have their own tab on your profile and often land on the Explore page — which means more eyes on your content.

Engagement

Users can like, comment, save, and share Reels. Using trending audio and hashtags can supercharge your reach.

Best for:

• Tutorials
• Product demos
• Funny or inspiring clips
• Any content you want the world (not just your followers) to see

Quick recap: Instagram Reels are great for reaching new followers, jumping on trends, and showing off personality or creativity.

Instagram reel:

 

View this post on Instagram

 

A post shared by smitten kitchen (@smittenkitchen)

What is a Story?

While Reels are built for discovery, Instagram Stories are all about connection. They offer a quick, casual way to stay in touch with your followers — and encourage meaningful engagement.

Instagram Stories are your go-to for real-time updates, casual content, and interactive moments with your followers. They’re temporary — which adds to their charm.

Format & Length

Stories are photos or 15-second video clips, often shared sequentially to tell a quick story.

Visibility

They appear at the top of the Instagram app for 24 hours and are visible only to followers (unless saved to Highlights).

Engagement

Polls, questions, quizzes, links — Stories are full of tools to drive interaction. Viewers can also reply via DM.

Best for:

• Behind-the-scenes peeks
• Quick updates
• Flash sales
• Polls and Q&As
• Unfiltered moments

Quick recap: Instagram Stories are great for daily updates, audience interaction, and giving followers a behind-the-scenes peek.

Example of a Story:

Instagram Reel vs Story: What’s the Difference?

So, Reel vs Story — which should you use?

Here’s a side-by-side comparison to help you decide:

Pro tip: Whether you call it Instagram Story vs Reel, Instagram Reel vs Story, or Story vs Reel, the key is knowing your goal: use Reels to grow your audience, and Stories to nurture it.

Related: Check out our How to Post to Instagram – The Ultimate Guide

And What About Cross-Posting?

Now that you know when to use each format, here’s how to make your content work even harder for you: cross-posting.

Sharing your Instagram Posts, Reels, and Stories on other platforms — like Facebook, X (Twitter), Pinterest, and LinkedIn — can take your content even further.

Why cross-post?

• Reach More People: Not everyone follows you on Instagram.

• Boost Engagement: Different platforms = different reactions.

• Save Time: Reuse the content you’ve already created.

• Build Brand Consistency: Stay recognizable everywhere.

• Improve SEO: More links, more visibility, more value.

Pro tip: Use tools like dlvr.it to automate cross-posting, save time, and boost your organic reach.

Final Thoughts: Post, Reel, or Story?

Each format has its strengths:

• Instagram Posts = timeless content + beautiful grid

• Instagram Reels = viral potential + wider reach

• Instagram Stories = personal connection + real-time updates

When deciding between Instagram Reel vs Story, think about your goal:

Want to be discovered? Go with a Reel.
Want to connect in the moment? Post a Story.
Want to build a long-term brand presence? Stick with Posts.

Best strategy? Use all three — and don’t be afraid to cross-post!

Bottom line:

No matter which format you use — Instagram Story vs Reel vs Post — what really counts is showing up consistently and sharing content that resonates with your audience. Keep it real, keep it you.

The post Instagram Reel vs Story vs Post: What’s the Difference? appeared first on dlvr.it | blog.

When you share content consistently on both platforms, you reinforce your message while benefiting from Instagram’s visual-first experience, which often drives higher interaction. Repurposing posts in this way ensures that your audience sees your content wherever they prefer to connect.

How to Connect Your Instagram Account to Facebook

Before you can share a Facebook post to Instagram, you’ll need to link your accounts. You can do this from either app.

Connect Instagram to Facebook from the Instagram App

1. Open the Instagram app and log into your account.

2. Tap the menu icon (three horizontal lines in the top-right).

3. Select Accounts Center under “Your account.”

4. Tap Sharing across profiles → Add accounts.

5. Choose Add a Facebook account and log in.

6. Tap Continue when prompted to enable connected experiences.

7. Follow the remaining steps to confirm the connection.

Connect Instagram to Facebook from the Facebook App

1. Open the Facebook app and log in.

2. Tap the menu icon—bottom right on iOS, top right on Android.

3. Scroll Down and tap Settings & Privacy → Settings.

4. Tap See more in Accounts Center.

5. Select Sharing across profiles → Add accounts.

6. Log into your Instagram account if prompted.

7. Tap Continue and confirm the connection.

Official Meta guide to connecting Instagram and Facebook

How to Share a Post from Facebook to Instagram

Once your accounts are connected, you can easily share Facebook content to Instagram—whether it’s a photo, video, Reel, or Story.

How to Share Image and Video Posts

If you’re wondering how to share a Facebook post on Instagram, follow these steps:

1. Open the Facebook app.

2. Tap the + (plus) icon and select Post.

3. Create your content and attach any media.

4. Tap the Instagram icon and toggle on Instagram sharing

5. Tap Post.

Your content will now be shared to both your Facebook timeline and Instagram feed.

How to Share Facebook Reels to Instagram

Here’s how to share a Facebook post to Instagram when it’s a Reel:

1. Open the Facebook app and tap the + (plus) icon → Reel.

2. Select a video from your camera roll.

3. Add music, text, filters, or effects.

4. Tap Next.

5. Tap Share to Instagram

6. Toggle on Instagram sharing and tap X to close

7. Tap Share Now

Your Reel will be posted on both platforms.

How to Share Facebook Stories to Instagram

If you’re asking how do I share a Facebook post to Instagram as a Story, it’s just as simple:

1. Tap the + (plus) icon and select Story.

2. Choose your photo or video.

3. Add stickers, text, or effects.

4. Tap Share to Instagram

5. Toggle on Instagram sharing and tap X to close

6. Tap Share.

Your Story will appear on both your Facebook and Instagram accounts for 24 hours.

Automatically Share Facebook Posts to Instagram

Once you know how to share a post from Facebook to Instagram manually, you may want to streamline the process with automation.

Infographic: Sharing from Facebook vs. Using dlvr.it’s Automation

See how native Facebook sharing compares to dlvr.it across features like post types, automation, and platform reach.

Use dlvr.it to Auto-Share Facebook to Instagram

With a tool like dlvr.it, you can automatically cross-post all your Facebook content—Posts, Reels, and Stories—to Instagram.

Why use dlvr.it?

• Automatically share Posts, Reels, and Stories

• No need to toggle share settings or switch between apps

• Works with both scheduled and manually created content

• Integrates with third-party tools and websites

• No Meta Accounts Center connection required

Learn more and try dlvr.it

Pro Tips for Smarter Cross-Posting

Maximize your reach and save time:

• Automatically post from your Facebook Page to Instagram

• Connect and manage multiple Instagram accounts

• Manage several Facebook Pages from one dashboard

• Cross-post to LinkedIn, X (Twitter), Pinterest, and Bluesky with dlvr.it

Looking to boost your Instagram success?  Explore our How to Post to Instagram – The Ultimate Guide.

Final Thoughts

Mastering how to share Facebook posts on Instagram helps you build consistency, boost engagement, and simplify your social media workflow. Whether you share manually or automate with dlvr.it, you’ll save time and strengthen your brand presence across platforms.

The post How to Share a Facebook Post to Instagram – The Complete Guide 2025 appeared first on dlvr.it | blog.